Author Archives: Eric Floresca

About Eric Floresca

A ninja at the ad buzz who loves words, stories, advertising/marketing, tech, gaming & social media who trying to find the way ahead. Currently a caopywriter at itravel2000 just getting started, let's see what happens next.
bbdocannestalk

Cannes Lions – BBDO Talks Mobile Intimacy

Posted by Eric Floresca

If you could call Cannes Lions anything it would be Christmas for agencies from around the world. This year BBDO, Microsoft and OTX did a study on multi-platform, creative and technology based campaigns to find a framework for marketing success.

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21 Jun 2011
Angel

The World of Video and Interns: Angle Media Group

Posted by Eric Floresca

Ad Buzz caught up with Athena D’Amato and Jordan Monaghan founders of Angle Media Group,  to discuss the changing world of media. Angle Media Group is a company that helps companies leverage the power of online video and rich media communication.

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13 Jun 2011
SidLee Boot Camp

Another Day at Sid Lee’s Boot Camp

Posted by Eric Floresca

Sid Lee’s unique collaboration with Fatboy, Autodesk and Frame Magazine continues on with Day 2. As the campers are locked inside part of the Sid Lee Montreal office to redefine the next decade for Fatboy, see how they cope, what they must do and how their creative muscles will be tested again and again.

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3 Jun 2011
strawberryfrog

StrawberryFrog’s Newest Tech Frog is Lawrence Edmondson

Posted by Eric Floresca

Our friends at StrawberryFrog have added a new member to their already stellar team, as Lawrence Edmondson becomes the new Director of Technology (a new position) for their New York office.

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2 Jun 2011
mcgarrybowen-bk

McGarryBowen to Take Hold of the (Burger) King

Posted by Eric Floresca

McGarryBowen of NYC will be taking the reins as Burger King’s newest American creative agency, according to an article in Ad Age. If the change holds true it marks the end of an era, with CP+B and Burger King parting ways after a seven-year relationship.

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2 Jun 2011